A.B.B.A.Artistry & Beauty

Makeup · Image · Wardrobe

Artistry& BeautyBy Andrei

A private practice in how you look and how you are seen. Lessons you can repeat, makeup that still reads as you, and a wardrobe edited down to what actually works — by appointment across Washington DC, Maryland, and Virginia.

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35 years in beautyNY Fashion WeekText (347) 672-7993Email or text only
Beauty editorial portrait — hair caught mid-turn in hard afternoon light, skin lit bronze and gold

Caught mid-turn — the work is in the details you barely notice.

Regional makeup artist

Working with the houses, still

Serving Washington DC, Maryland, and Virginia.

  • PradaRegional artist
  • YSLRegional artist
  • Pat McGrath LabsRegional artist
Andrei Scholz, makeup artist and founder of A.B.B.A., in a dark suit, tie and glasses against a graphic studio backdrop
The artistAndrei Scholz · by appointment

About Andrei

Thirty-five years
in beauty

I have spent thirty-five years in this industry, and three decades of them backstage at New York Fashion Week. That is where I learned to work quickly, in changing light, and to make the face in front of me look like the person who walked in — never like the makeup.

Along the way I have worked with Iman, Donna Karan, Annie Leibovitz, and André Leon Talley, and I still work with cosmetic companies including Prada, YSL, and Pat McGrath Labs as a regional makeup artist serving the DMV. What I do now is bring that same standard to one person at a time: a quiet room, an unhurried hour, and enough attention on your own face to get it right.

35Years

in Beauty

3Decades

Backstage at NYFW

DMV

Regional Makeup Artist

Worked beside

ImanDonna KaranAnnie LeibovitzAndré Leon Talley

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The backstage years

Backstage at
New York Fashion Week

Three decades of my career were spent backstage at New York Fashion Week — at the runways, the fittings, and in the last minutes before a show, when the light is moving and there is no second attempt.

That is where I learned to work quickly and stay calm, and to keep the face in front of me looking like the person who walked in. Everything I do privately now comes out of those rooms.

Three decades. The same standard.

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A wall of printed photographs and Polaroids from Andrei Scholz’s New York Fashion Week years, pinned and taped to wood paneling
Prints from those seasons, pinned up.From Andrei’s archive

The work

Two frames, close up

One from a black-and-white studio session, one a printed portrait signed to me. Both are here at full size, so the makeup is what you are looking at.

Black-and-white photograph of Andrei Scholz seated in a suit and tie with his head covered, makeup being applied to his face by a standing artist
01Makeup in progress, black and white.
Printed portrait photograph of Iman with short light hair, heavy dark eye makeup and glossy lips, signed and dedicated to Andrei in black marker

Iman

02A printed portrait, signed and dedicated to Andrei.

The same hand, on your face, in a quiet room.

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The approach

Considered,
not corrected.

Most people do not need a new face, a new wardrobe, or a new way of standing in a room. They need someone to look closely and tell them the truth about what is already there.

A.B.B.A. is the private practice of Andrei Scholz — makeup artistry, personal image work, and wardrobe editing, handled as one continuous idea rather than separate appointments.

Sessions are one-to-one and unhurried. Some clients come for a lesson before a wedding, some for a portrait, some because a closet full of clothes stopped producing an outfit. All of it starts in the same place: an honest read of what suits you.

Next step

See the services in detail

Five services

Where we can begin

Take one, or take the set. Most clients start with a single session and add from there.

Pricing is tailored to each client and each look. Reach out and I’ll put together a quote for you.

How it works

Three steps,
no guesswork

Every engagement follows the same quiet structure. You always know what happens next, what it covers, and what you take home.

  1. 01

    Reach out

    Send a text or a short note about what you are hoping to change — a lesson, an event, a wardrobe that has stopped working. No detail is too small.

  2. 02

    Consult

    We talk it through over text or email: your features, your routine, the occasion, and the honest gaps. You get a quote and available dates, and you leave knowing exactly what the session will cover.

  3. 03

    Your session

    Hands-on, unhurried, and built around your face and your closet. You leave with techniques you can repeat and a look that holds.

Silk caught mid-air in warm directional light

The work is quiet. The difference is not.

Start here

Tell me what you
want to change.

A text or a short note is enough. Say which service caught your eye, roughly when you need it, and anything about the occasion. I answer personally — by text or email, usually the same day — with a quote and available dates. Pricing is tailored to each client and each look, so nothing is listed here. Sessions are held across Washington DC, Maryland, and Virginia.

Send an inquiryOr text (347) 672-7993

Also available at andreischolz80@gmail.com

A round brass vanity mirror beside a small amber bottle in morning light